tag:blogger.com,1999:blog-65810112008-01-12T07:11:27.170+01:00BlogFonkBlogFonkBlogger498125tag:blogger.com,1999:blog-6581011.post-73143254240632674142007-02-14T23:52:00.000+01:002007-02-14T00:16:04.493+01:00Insurance Branding Umbrella'sPre-eminent financial services company Citigroup is changing its name to "Citi" and selling its red umbrella logo to insurer St. Pauls Travellers.
Citigroup old & new logo: The Citigroup umbrella logo was one of the most visible symbols of the legacy of Sandy Weill, Citigroup's former chairman
Citigroup's research continued to show that the red umbrella trademark was more connected with BlogFonktag:blogger.com,1999:blog-6581011.post-66376676642078856392007-02-13T08:09:00.000+01:002007-02-13T08:34:47.688+01:00LOTW: Super Bowl AdsThis Link of the Week (LOTW) is all about Super Bowl Ads.
Super Bowl Ads = www.superbowl-ads.com
Link: www.superbowl-ads.com
Why: Just watch & enjoy the overview of previous Super Bowl ads!BlogFonktag:blogger.com,1999:blog-6581011.post-26742614759213409152007-02-12T00:22:00.000+01:002007-02-12T00:53:21.166+01:00Screenshot: Visible WorldA savvy one click ads maker solution for thousand stories? You might be commoditizing creativity using such automated services, but you will not have to worry about whether your ad will remain current or relevant again.
One Click Ads Maker: Just change your ads in an instance.
Main benefits
1. Give the same ad different openings, different offers and different taglines.
2. Tailor spots to BlogFonktag:blogger.com,1999:blog-6581011.post-80873767819784659442007-02-11T08:59:00.000+01:002007-02-11T11:04:19.377+01:00Slide Your Ideas: Bag printsA pretty way to make a statement: Print a compelling message on a bag.
Slide Your Ideas: A bag says it all!
As shown on these slides, there a lot of other materials to creatively print your message on besides bags...Fonkstratag:blogger.com,1999:blog-6581011.post-92229075098478206102007-02-10T09:21:00.000+01:002008-01-12T07:11:27.201+01:00TubeFonk: Muhammad AliImages say more than words. Well, just imagine what a movie, clip or video could say! Get a TubeFonk by watching this legendary interview of Muhammad Ali about how his wonderful gift for publicity was influenced...
TubeFonk: How did "The Greatest of All Time" get inspired? Get TubeFonked through this legendary Muhammad Ali interview by Michael Parkinson in 1971.
Our first impressions
1. GreatFonkstratag:blogger.com,1999:blog-6581011.post-1149621565871238852006-06-06T20:58:00.000+02:002006-06-06T21:29:38.323+02:00BTI: Pinchitos, mammals on a stickDutch agency S-W-H created an image which you will never see in a nature documentary on a 'wildlife channel'. What's this idea and visual all about?
Creative team: Elwin Bes and Emilio de Haan. Creative team at S-W-H Amsterdam.
Campaign: The campaign consists of a 30 sec tv ad, which is called 'Wildlife' followed by a 10 sec tag on.
Idea: It is a short documentary about mammals on a stick.BlogFonktag:blogger.com,1999:blog-6581011.post-1147290037783728352006-05-10T21:14:00.000+02:002006-05-10T21:46:35.666+02:00Screenshot: bigFMJung von Matt has created a brand new integrated campaign for the cooperation of Germany's biggest youth radio station bigFM with MTV, using quiet a fancy style...
Screenshot: bigFM provides you the opportunity to show your creative talents - click on picture for full size format.
Under the motto: "Our music, your videos," bigFM is inviting its young target group to participate in the Big BlogFonktag:blogger.com,1999:blog-6581011.post-1146901411490136932006-05-06T09:31:00.000+02:002006-05-06T09:43:31.510+02:00Suite 300: Ask.comDigitally live from "Suite 300" The Advertising Show broadcasts their "fonks" on advertising and marketing. Featuring Ask.com's latest commercial in this week's Fonkcast.
Fonkcast #39: Ask.com.
BlogFonktag:blogger.com,1999:blog-6581011.post-1146676428571086022006-05-03T18:55:00.000+02:002006-05-03T19:13:48.590+02:00Quoted: Cisco Codina"Ford is playing offense again and we are playing to win."
To kick off the new "Bold Moves" corporate campaign, Ford plans to air two TV spots showing people doing things that require boldness.
This quote is from Cisco Codina, group vice president for Ford's North American marketing, sales and service after the kick off of Ford's new campaign, a marketing effort aimed at turning around its BlogFonktag:blogger.com,1999:blog-6581011.post-1146390108581097332006-04-30T11:21:00.000+02:002006-04-30T12:29:06.266+02:00LOTW: www.commercial-archive.comThis Link of the Week (LOTW) is about Adland switching over to their other URL they had since 1999. The commercial-archive.com. Why switching? It has something to do with Norton Internet Security and the way it errounously blocks all of Adland.
Adland = www.commercial-archive.com.
Link: http://commercial-archive.com/
Why: Just read and write any interesting ad news that happens in your cornerBlogFonktag:blogger.com,1999:blog-6581011.post-1146268902526932872006-04-29T01:44:00.000+02:002006-04-29T02:08:33.363+02:00Screenshot: Nike's Joga Bonito TeamCreated by Wieden+Kennedy/Amsterdam and directed by Ulf Johansson, Team is the latest TV spot for Nike's Joga Bonito (play beautiful) World Cup campaign.
Screenshot: Team celebrates one of the Joga Bonito anthem values: team spirit...
Once again we see Eric Cantona (check TV spot here) from the studios of JogaTV - the TV station created to spread the Joga Bonito message.
Team provides a BlogFonktag:blogger.com,1999:blog-6581011.post-1139222744852637892006-02-06T11:42:00.000+01:002006-02-06T18:28:15.423+01:00Kids love to work in advertisingDid you know kids love to work in advertising? Click here and hear them say it.
Little advertising monsters... BlogFonktag:blogger.com,1999:blog-6581011.post-1138868482724295002006-02-02T09:13:00.000+01:002006-02-02T09:24:40.880+01:00Get-an-Image: UkkyTyping Ukky in a search engine gave this surprising result...
Morning exercise for animations?
Our first impression
An Uma Thurman 'Kill Bill' lookalike.
We haven't got any idea what this animated girl is doing, but she looks kinda happy doin' what she's doin' in her flashy yellow outfit.BlogFonktag:blogger.com,1999:blog-6581011.post-1138727868585834782006-01-31T18:10:00.000+01:002006-01-31T18:21:05.613+01:00Battle of the BlogsVOTE BLOGFONK as best 'Best Ad Commentary not from the United States' at Adland's Battle of the Blogs. Last day of voting is February 10 2006.
The Ad Blog battle is brought to you by Adland. BlogFonktag:blogger.com,1999:blog-6581011.post-1131529527296545542006-01-24T08:45:00.000+01:002006-01-24T19:27:32.450+01:0086'd: Issue 2086 the onions' weekly comic created exclusively for BlogFonk.
86'd: Issue 20. BlogFonktag:blogger.com,1999:blog-6581011.post-1134716143895977842005-12-16T07:55:00.000+01:002005-12-16T07:56:29.216+01:0086'd: Issue 1986 the onions' weekly comic created exclusively for BlogFonk.
86'd: Issue 19.BlogFonktag:blogger.com,1999:blog-6581011.post-1133847307937800342005-12-13T06:27:00.000+01:002005-12-13T00:53:14.503+01:00Suite 300: CadillacDigitally live from "Suite 300" The Advertising Show broadcasts their "fonks" on advertising and marketing. Featuring Cadillac in this week's Fonkcast.
Fonkcast #38: Cadillac.
BlogFonktag:blogger.com,1999:blog-6581011.post-1131529458199249142005-12-07T08:43:00.000+01:002005-12-07T09:10:58.993+01:0086'd: Issue 1886 the onions' weekly comic created exclusively for BlogFonk.
86'd: Issue 18. BlogFonktag:blogger.com,1999:blog-6581011.post-1133846625299728462005-12-06T06:15:00.000+01:002005-12-06T06:25:32.433+01:00Suite 300: DHLDigitally live from "Suite 300" The Advertising Show broadcasts their "fonks" on advertising and marketing. Featuring DHL in this week's Fonkcast.
Fonkcast #37: DHL.
BlogFonktag:blogger.com,1999:blog-6581011.post-1133845840152280992005-12-06T06:05:00.000+01:002005-12-06T06:11:19.576+01:00Screenshot: Honda The Impossible DreamTake the ride through Honda's history...
New Honda campaign: "The Impossible Dream."
Turn up your volume and check it out.BlogFonktag:blogger.com,1999:blog-6581011.post-1133348785095379762005-11-30T11:58:00.000+01:002005-11-30T12:07:22.930+01:00LOTW: www.campaignmonitor.comThis Link of the Week (LOTW) is about an email newsletter and list management tool built for web designers who can design great looking emails.
CampaignMonitor.
Link: www.campaignmonitor.com
Why: Very useful. Read this item about email design guidelines for 2006 on their blog.BlogFonktag:blogger.com,1999:blog-6581011.post-1133277462911799572005-11-29T16:30:00.000+01:002005-11-29T16:33:53.513+01:00Suite 300: Home DepotDigitally live from "Suite 300" The Advertising Show broadcasts their "fonks" on advertising and marketing. Featuring Home Depot in this week's Fonkcast.
Fonkcast #36: Home Depot.
BlogFonktag:blogger.com,1999:blog-6581011.post-1131529437003615452005-11-29T08:33:00.000+01:002005-11-29T08:33:53.413+01:0086'd: Issue 1786 the onions' weekly comic created exclusively for BlogFonk.
86'd: Issue 17. BlogFonktag:blogger.com,1999:blog-6581011.post-1133118120496512982005-11-28T07:39:00.000+01:002005-11-28T13:09:56.203+01:00Bloglumn: Experience the GM brand?General Motors (GM), the industry's largest advertiser (first-half 2005 ad spending to USD 1.44 billion) and the largest automobile maker in the world, is facing hard times. How is GM tackling their problems?
General Motors: Despite all the cost-cutting and an uptick in sales during the summer when GM offered employee pricing, some industry analysts maintain that the automaker should go even BlogFonktag:blogger.com,1999:blog-6581011.post-1133127492464032332005-11-27T22:21:00.000+01:002005-11-27T22:42:46.126+01:00Quoted: Nike sneaker activists"We, the undersigned, out of love for the NIKE brand and the design of the "Back to the Future Part II" future NIKE sneakers (worn by Marty McFly played by Michael J. Fox), would like to request that NIKE create a pair of these kicks to be sold to the public. It is the strong belief of the undersigned that these future NIKE sneakers would be immensely popular and not only boost NIKE's sales but BlogFonk